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There’s a certain sound that belongs to Myrtle Beach in March. It starts in the distance — a low rumble that rolls in from Highway 17 like distant thunder, except the sky is clear and the sea air smells like salt and motor oil and something good. It’s the sound of American steel headed south, chrome catching the late-winter sun, engines tuned the way they don’t build them anymore. It’s the Run to the Sun Car and Truck Show, and it’s been making that sound for 37 years.
If you’ve never seen the Run to the Sun in person, it’s difficult to describe the scale of it. Over 3,500 pre-1989 vehicles spread across 56 acres of the Grand Strand. Muscle cars. Vintage pickups. Resto-mods that took somebody twenty years and a second mortgage to finish just right. Spectators shoulder-to-shoulder on a warm March morning, leaning in to read the placards, asking questions, trading stories. The largest independent classic car show on the East Coast, and it comes to Myrtle Beach every spring like a reunion between old friends.
The 37th annual show runs March 19–21, 2026, at the Old Myrtle Square Mall. Whether you’re registering a vehicle, buying a spectator ticket, or just planning a March beach trip and looking for something extraordinary to fill a Saturday, this is one of those events that reminds you why people keep coming back to the Grand Strand year after year. It isn’t just a car show. It’s a community gathering with chrome and horsepower and a whole lot of heart.
What Is the Run to the Sun Car Show?
Run to the Sun started in 1988 as a grassroots gathering of classic car lovers who saw the Grand Strand for what it is: a wide-open stretch of coastal South Carolina that welcomes people, warmth, and a good time in equal measure. What began as a modest local event has grown — without losing its independent spirit — into one of the most respected classic car shows on the eastern seaboard.
The show is independently owned and managed by Michael Leaventon, who has kept the event rooted in its original values: a genuine celebration of pre-1989 automobiles, a commitment to giving back to the community, and a crowd-friendly atmosphere where car lovers from across the country feel at home. Cars come from over 28 states. That’s not a marketing statistic — that’s a testament to what Leaventon and his team have built over nearly four decades.
What makes Run to the Sun stand apart from larger, corporate-sponsored car shows is the people. The judging is personal. Staff, partners, and sponsors personally present winner plaques. The vendors are mostly regional. The charities are local. The whole thing feels like something that belongs to the Grand Strand, even when attendees are rolling in from Ohio or Pennsylvania or Tennessee with a trailer full of polished metal and a three-day weekend to enjoy.
2026 Dates, Location & What to Expect
The 37th annual Run to the Sun Car and Truck Show takes place March 19–21, 2026, at the Old Myrtle Square Mall in Myrtle Beach, South Carolina. The site spans 56 acres — enough room for 3,500 vehicles, 150 vendors, and upward of 10,000 spectators across three days.
March is one of the best times to be on the Grand Strand. The tourist crowds of summer haven’t arrived yet, so parking is manageable, restaurants have open tables, and the beach is peaceful in the mornings before the car show kicks off. Daytime temperatures in mid-March typically range from the low 50s to the low 70s — cool enough to walk comfortably in the sun, warm enough to enjoy being outside all day without much effort.
The Old Myrtle Square Mall property sits in a central location in Myrtle Beach, easily accessible from Highway 17 and close to a range of restaurants, shops, and entertainment options along the strip. If you’re driving in a show vehicle, the flat, open lot makes for easy maneuvering and display. If you’re arriving as a spectator, you’ll want comfortable shoes — 56 acres covers a lot of ground, and there’s plenty worth walking.
For full event schedules, vehicle registration details, and spectator ticket purchases, the official site is the best resource: runtothesuncarshow.com.
The Cars: 3,500 Classics on 56 Acres
The cut-off year is 1989 — anything pre-1990 is eligible — and the variety that rule produces is remarkable. Walk the show floor on a Saturday morning and you’ll move from a row of perfectly preserved 1950s Chevrolets to a cluster of late-1960s muscle cars to a collection of first-generation Broncos and Blazers with more personality than most of what rolls off assembly lines today.
Run to the Sun draws vehicles from over 28 states, which means you’re not just looking at local restorations. You’re seeing the best work from garages across the Mid-Atlantic, the Deep South, the Midwest, and New England — owners who hauled their pride and joy down to the beach specifically because this show has that kind of reputation. Decades of careful bodywork. Original engine bays that look better than the day the car left the factory. Custom builds that blend eras and styles into something wholly original.
The show includes a formal judging process, with winner plaques presented personally by staff, partners, and sponsors. Categories cover everything from stock restorations to radical customs, and the competition is taken seriously by everyone involved. But even if you’re just a spectator with a passing appreciation for old cars, the sheer density of beautiful machines in one place is something you don’t forget easily.
What Kinds of Vehicles Are Typically Featured?
Expect a broad mix: classic American muscle (Camaros, Mustangs, GTOs, Chargers), vintage pickups and trucks, pre-war rarities when they appear, custom hot rods, lowriders, and surf-ready woodies. European and Japanese classics occasionally make appearances in their own right. The pre-1989 rule keeps the focus on vehicles with genuine history, and the quality of what’s on display reflects the dedication of owners who take the craft seriously.
Vendors, Awards & Entertainment
With 150 vendors on-site, the Run to the Sun isn’t just a car show — it’s a market, a gathering spot, and a full weekend of activity. Vendors typically offer automotive parts and accessories, restoration supplies, memorabilia, vintage signage, apparel, and a range of food and refreshment options to keep you going through a full day of walking. The vendor section draws its own crowd of enthusiasts looking for hard-to-find parts or just a good deal on something they didn’t know they needed until they saw it.
A charity silent auction is held in partnership with the National MS Society, with 100% of proceeds going directly to the society. The auction items vary year to year but typically include automotive memorabilia, experiences, and locally sourced goods. It’s worth making a lap through the auction area early — popular items get competitive quickly.
There’s also a 50/50 raffle hosted by McLeod Children’s Hospital, giving attendees another way to support a worthy cause while putting a little skin in the game. The combination of competition, community giving, and casual weekend energy is what separates this show from a simple parking lot display.
Winner plaques are presented personally by show staff and sponsors — a touch that keeps the recognition feeling genuine rather than ceremonial. If you’re showing a vehicle, this is the kind of event where winning actually means something, because the people handing you that plaque know what went into the build.
Giving Back: Charities & Community Impact
In 37 years, Run to the Sun has donated more than $2.3 million to local and national charitable organizations — including over $175,000 in the last four years alone. That’s not background noise. That’s a meaningful part of what this event is. The car show has become one of the Grand Strand’s most significant annual charitable fundraising events, and the community it supports is broad and deep.
The 2026 beneficiaries include:
- National Multiple Sclerosis Society — silent auction proceeds
- Children’s Miracle Network at McLeod Children’s Hospital — 50/50 raffle proceeds
- Horry County Sheriff’s Department Benevolent Fund
- Grand Strand Miracle League
- Florence Miracle League
- Carolina Forest High School NJROTC Booster Club
- Boys and Girls Club of Grand Strand
The Boys and Girls Club of Grand Strand, the Miracle League programs that give children with disabilities the chance to play baseball, the NJROTC cadets at Carolina Forest — these are local organizations doing real work in Horry County. When you buy a spectator ticket or register a vehicle, you’re contributing to all of that. The show owner has been deliberate about keeping this connection alive for 37 years, and it shows in the loyalty the event commands from participants who return every single spring.
Where to Stay for the Run to the Sun Car Show
If you’re driving in for the weekend — whether you’re trailering a show car or just coming to spectate — the Grand Strand gives you options at every price point and preference level. But for visitors who want the full coastal experience alongside the car show, North Myrtle Beach is a particularly appealing base.
North Myrtle Beach sits roughly 15 miles north of the show venue, easily accessible on Highway 17. It’s a separate city from Myrtle Beach — quieter, with a more residential beach-town character — and it offers everything you need for a comfortable long weekend: easy beach access, good restaurants, and the kind of laid-back atmosphere that makes March on the coast feel like a genuine getaway rather than just a drive-in, drive-out event trip.
What’s Nearby the Show Venue?
Within walking or short driving distance of the Old Myrtle Square Mall, you’ll find a full range of Grand Strand dining and entertainment. Collector’s Café on Highway 17 Bypass offers a sophisticated dining experience in a setting that would feel right at home among car show enthusiasts — the walls are covered in original artwork and the food matches the ambition. For something more casual after a long day on your feet, River City Café on Highway 17 is a Myrtle Beach institution known for enormous burgers and a relaxed atmosphere. Down toward the Boardwalk, the Myrtle Beach Boardwalk and Promenade gives you a waterfront walk and easy access to coastal dining.
If the car show is just one part of a longer beach vacation — and honestly, why not make it that — North Myrtle Beach vacation rentals put you close enough to enjoy the show each day and far enough from the main tourist corridor to actually decompress at night. March rates are typically far more reasonable than peak summer pricing, and the weather is genuinely pleasant. It’s one of the better-kept secrets of Grand Strand travel planning.
For more ideas on how to spend your time on the beach this spring, check out our guide to things to do in Myrtle Beach and our roundup of Myrtle Beach events happening throughout the season.
More Things to Do Around Myrtle Beach in March
The Run to the Sun takes up most of a Saturday, but three days on the Grand Strand gives you time for more. March is underrated as a travel month here — the ocean is still too cool for a long swim, but the beach itself is beautiful for walks, and the town operates at a pace that feels like breathing room compared to July.
Broadway at the Beach
Broadway at the Beach, just a few miles from the show venue, is Myrtle Beach’s largest entertainment complex — restaurants, shops, miniature golf, and attractions centered around a 23-acre lake. In March it’s pleasantly uncrowded, and the waterfront dining options are worth an evening. Restaurants like Margaritaville and Dave & Buster’s are right on the complex if you’re looking for something casual and lively after the show.
Myrtle Beach Boardwalk and SkyWheel
The Myrtle Beach Boardwalk stretches 1.2 miles along the oceanfront and is one of the few boardwalks in the country that still feels genuine rather than manufactured. The SkyWheel at its northern end gives you a bird’s-eye view of the coastline that puts the whole Grand Strand in perspective — from up there, you can almost trace the route the car show participants took coming into town. Rides are available year-round and the lines in March are practically nonexistent.
Barefoot Landing in North Myrtle Beach
If you’re staying in North Myrtle Beach, Barefoot Landing is a waterfront shopping and dining complex on the Intracoastal Waterway that’s worth a slow evening. The Alabama Theatre hosts live entertainment, and the surrounding walkways and docks have a genuinely pleasant low-key atmosphere that makes it easy to linger over a meal. It’s a nice counterpoint to the energy of the car show — quieter, more scenic, unhurried.
The Beach Itself
It seems obvious, but it’s worth saying: March mornings on the Grand Strand are among the most peaceful moments the coast offers. The light is low and golden before 9 a.m., the water is steel blue and cold and honest, and the beach belongs almost entirely to whoever shows up with coffee and a willingness to walk. After a full day of 3,500 cars and 10,000 people, a morning beach walk has a way of resetting everything.
Frequently Asked Questions
If you’re planning to be on the Grand Strand for the Run to the Sun Car Show — or if the show just reminded you that a March beach trip is long overdue — Thomas Beach Vacations can help you find exactly the right place to stay. The team knows North Myrtle Beach the way locals do, and the vacation rental options range from cozy off-season retreats to properties with enough room to bring the whole crew. Give them a call at (866) 249-2100 or browse available properties at northmyrtlebeachvacations.com. A great car show deserves a great weekend to go with it.